Increasing brand awareness and app downloads on the occasion of Digimi’s one-year milestone anniversary. In this campaign, Xanh Marketing’s scopes of work included: creative direction, content production on fanpage, producing video & minigame AR filter, digital activation: bus tour “Chuyen xe thanh xuan” went to 4 big city locations, visual design, media booking: community booking, KOLs booking, Tiktokers booking.